Insights

News, case studies & guides

What we’re building, what we’ve learned and practical guidance for exhibitors.

Ten years of Smart Display

News 1 Jul 2025

Ten years of Smart Display

A decade of designing and building stands from our Yorkshire workshop — and the lessons we’re taking into the next one.

Partnering with Mossy Earth on reforestation

News 12 May 2025

Partnering with Mossy Earth on reforestation

Why we back reforestation projects in Ireland and the Scottish Highlands — and how it fits our wider sustainability policy.

How to budget for an exhibition stand

Guide 15 Apr 2025

How to budget for an exhibition stand

What drives cost, where value is created, and the questions that expose hidden extras — with a downloadable guide.

Case study: Utopia at Ambiente, Frankfurt

Case Study 4 Mar 2025

Case study: Utopia at Ambiente, Frankfurt

How a tableware brand balanced open product display with proper hospitality at the sector’s biggest show.

The exhibition planning checklist

Guide 10 Feb 2025

The exhibition planning checklist

A practical countdown from twelve months out to show day — downloadable and printable.

Custom build or modular? How to choose

Guide 8 Oct 2024

Custom build or modular? How to choose

The honest trade-offs between a one-off statement and a reusable system — and why most programmes end up with both.

Let’s build your next stand

Tell us about your show, your space and your goals — we’ll come back with ideas.

Start an enquiry

Chris Stewart

Managing Director

Leads Smart Display and stays close to every major project from first brief to show-floor hand-over.

contact@smart-display.co.uk